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W.KRUK launches watch insurance service together with SIGNAL IDUNA

W.KRUK, Poland's oldest jewelry brand, is expanding its range of services related to the sale of watches. In cooperation with the SIGNAL IDUNA insurance company, it is introducing a timepiece protection offer. What differentiates the brand's offer from others available on the market is that the timepiece is covered with additional protection against accidents. The insurance is available in most W.KRUK stationary stores with watches on permanent offer, with the purchase of watches up to PLN 100,000.

 

The latest proposition from the W.KRUK brand is insurance, offered in cooperation with the SIGNAL IDUNA insurance company, dedicated to customers interested in purchasing a watch. This unique service will effectively protect the timepiece during everyday use. The insurance covers a wide range of protection related to damage to the watch as a result of unexpected fortuitous events. In case of damage, the owner of the watch will be able to repair or replace the damaged item with a new one when the repair is economically unjustified.

 

- The service we offer is the first of its kind on the market. Until now, watch insurance was only possible when buying high-end products, and even then the item was not protected against unfortunate events. Our cooperation with SIGNAL IDUNA is a response to the dynamically changing watch market and customer needs. We want to provide a complete experience - from purchase to after-sales service and additional services - highlights Łukasz Bernacki, CEO of W.KRUK and Vice President of the VRG Group Board of Directors responsible for the jewelry segment. - Innovations such as this one are part of our strategy of continuous development and strengthening our leadership position on the watch market in Poland - he adds.

 

- SIGNAL IDUNA and W.KRUK combine the highest standards of customer service. Developing embedded insurance, SIGNAL IDUNA, together with its technology partner Sollers Consulting, is expanding the catalog of offered insurances aimed at the most demanding Partners.  Buying a watch is often a life decision. When making a choice, the customer is often guided by trust in the brand and the expectation that in the event of an unforeseen event accompanying the daily use of the watch of his dreams, he will be able to count on support that does not end with the purchase. Our watch protection proposal has been carefully selected to meet the needs of W.KRUK customers. We are proud that together with our Partners we have implemented a product that will make a real contribution to increasing the safety of the watches used by W.KRUK customers - adds Przemysław Różański, Central Projects Director at SIGNAL IDUNA.

 

W.KRUK is a representative of the most respected Swiss watch manufacturers. Since 2004, W.KRUK has been a partner of the Rolex brand; its portfolio also includes such brands as Cartier, Chopard, Jaeger- LeCoultre, Panerai, Hublot. Since December 2020, Poland's oldest jewelry brand is also the exclusive representative of Patek Philippe in Poland. The portfolio of timepieces on offer at W.KRUK also includes a number of renowned brands such as Tag Heuer, Longines, Rado, Tissot or Certina and others.

 

VRG's jewelry segment, to which W.KRUK belongs, has had a great third quarter. In July-September, the brand recorded a 12.9 percent year-on-year increase in retail sales, generating PLN 152.2 million in revenue.

 

W.KRUK is currently focusing on further diversification of its offer and development of the luxury segment, both in the jewelry and watch assortments. The first of the autumn novelties is the September launch of Natalia Kukulska's and Michał Dąbrówka's ambassador collection of longplay jewelry and accessories, as well as a new version of Picky Pica fashion jewelry, aimed at younger customers. In preparation for the holiday season, the brand has also unveiled its proprietary Lunapark collection of luxury jewelry, available in selected stores with exclusive offerings and complementing the jeweler's diamond offer. W.KRUK also announced new additions to its luxury segment watch offerings and the development of its portfolio of luxury jewelry brands such as Birks, Recarlo, Pasquale Bruni, Marco Bicego, Nanis and Hulchi Belluni.

 

 

W.KRUK since 1840 forever. W.KRUK is not just jewelry. It has been a dream of women and men since 1840. W.KRUK is the only jewelry brand in Poland that makes the people who wear it feel special and important to each other. The brand's history of over 180 years is its greatest pride and most important heritage. In more than 150 company stores across the country, W.KRUK offers the highest quality gold and silver jewelry, diamonds, precious stones and original collections inspired by the latest trends. W.KRUK is an expert in watches. Over 180 years of tradition and openness to modern trends make us a reliable and professional representative of the world's watch brands: Rolex, Patek Philippe, Cartier, Jaeger-LeCoultre, Hublot, Panerai, Chopard, Breitling, Girard-Perregaux, Omega, Tudor, Tag Heuer, Longines, Rado, Frédérique Constant, Tissot, Certina, Doxa, Gucci, Calvin Klein, Swatch and many others. W.KRUK offers a collection of accessories signed with the brand's logo, as well as luxury W.KRUK fragrances available at wkruk.pl and in the brand's stationary stores.

 

VRG S.A. (formerly Vistula Group S.A.) has been listed on the Warsaw Stock Exchange since 1993. The VRG S.A. Group specializes in the design and distribution of high-quality fashion collections for men and women and jewelry. It owns highly recognizable trademarks in five major lines: Vistula, Bytom, Wólczanka, Deni Cler Milano and W.KRUK. The VRG S.A. Group focuses on brand management, apparel and jewelry design and the development of its own sales network in both main segments (apparel and jewelry). Since 2000, the cornerstone of VRG S.A.'s strategy has been to realize the vision of a "House of Brands" and a distributor in the retail market.

 

Media contact:

VRG S.A. Press Office

biuroprasowe@vrg.pl

Bartosz Worsztynowicz

Bartosz.Worsztynowicz@hkstrategies.com

+48 605 120 388

 

 

 

W.KRUK, Poland's oldest jewelry brand, is expanding its range of services related to the sale of watches. In cooperation with the SIGNAL IDUNA insurance company, it is introducing a timepiece protection offer. What differentiates the brand's offer from others available on the market is that the timepiece is covered with additional protection against accidents. The insurance is available in most W.KRUK stationary stores with watches on permanent offer, with the purchase of watches up to PLN 100,000.

 

The latest proposition from the W.KRUK brand is insurance, offered in cooperation with the SIGNAL IDUNA insurance company, dedicated to customers interested in purchasing a watch. This unique service will effectively protect the timepiece during everyday use. The insurance covers a wide range of protection related to damage to the watch as a result of unexpected fortuitous events. In case of damage, the owner of the watch will be able to repair or replace the damaged item with a new one when the repair is economically unjustified.

 

- The service we offer is the first of its kind on the market. Until now, watch insurance was only possible when buying high-end products, and even then the item was not protected against unfortunate events. Our cooperation with SIGNAL IDUNA is a response to the dynamically changing watch market and customer needs. We want to provide a complete experience - from purchase to after-sales service and additional services - highlights Łukasz Bernacki, CEO of W.KRUK and Vice President of the VRG Group Board of Directors responsible for the jewelry segment. - Innovations such as this one are part of our strategy of continuous development and strengthening our leadership position on the watch market in Poland - he adds.

 

- SIGNAL IDUNA and W.KRUK combine the highest standards of customer service. Developing embedded insurance, SIGNAL IDUNA, together with its technology partner Sollers Consulting, is expanding the catalog of offered insurances aimed at the most demanding Partners.  Buying a watch is often a life decision. When making a choice, the customer is often guided by trust in the brand and the expectation that in the event of an unforeseen event accompanying the daily use of the watch of his dreams, he will be able to count on support that does not end with the purchase. Our watch protection proposal has been carefully selected to meet the needs of W.KRUK customers. We are proud that together with our Partners we have implemented a product that will make a real contribution to increasing the safety of the watches used by W.KRUK customers - adds Przemysław Różański, Central Projects Director at SIGNAL IDUNA.

 

W.KRUK is a representative of the most respected Swiss watch manufacturers. Since 2004, W.KRUK has been a partner of the Rolex brand; its portfolio also includes such brands as Cartier, Chopard, Jaeger- LeCoultre, Panerai, Hublot. Since December 2020, Poland's oldest jewelry brand is also the exclusive representative of Patek Philippe in Poland. The portfolio of timepieces on offer at W.KRUK also includes a number of renowned brands such as Tag Heuer, Longines, Rado, Tissot or Certina and others.

 

VRG's jewelry segment, to which W.KRUK belongs, has had a great third quarter. In July-September, the brand recorded a 12.9 percent year-on-year increase in retail sales, generating PLN 152.2 million in revenue.

 

W.KRUK is currently focusing on further diversification of its offer and development of the luxury segment, both in the jewelry and watch assortments. The first of the autumn novelties is the September launch of Natalia Kukulska's and Michał Dąbrówka's ambassador collection of longplay jewelry and accessories, as well as a new version of Picky Pica fashion jewelry, aimed at younger customers. In preparation for the holiday season, the brand has also unveiled its proprietary Lunapark collection of luxury jewelry, available in selected stores with exclusive offerings and complementing the jeweler's diamond offer. W.KRUK also announced new additions to its luxury segment watch offerings and the development of its portfolio of luxury jewelry brands such as Birks, Recarlo, Pasquale Bruni, Marco Bicego, Nanis and Hulchi Belluni.

 

 

W.KRUK since 1840 forever. W.KRUK is not just jewelry. It has been a dream of women and men since 1840. W.KRUK is the only jewelry brand in Poland that makes the people who wear it feel special and important to each other. The brand's history of over 180 years is its greatest pride and most important heritage. In more than 150 company stores across the country, W.KRUK offers the highest quality gold and silver jewelry, diamonds, precious stones and original collections inspired by the latest trends. W.KRUK is an expert in watches. Over 180 years of tradition and openness to modern trends make us a reliable and professional representative of the world's watch brands: Rolex, Patek Philippe, Cartier, Jaeger-LeCoultre, Hublot, Panerai, Chopard, Breitling, Girard-Perregaux, Omega, Tudor, Tag Heuer, Longines, Rado, Frédérique Constant, Tissot, Certina, Doxa, Gucci, Calvin Klein, Swatch and many others. W.KRUK offers a collection of accessories signed with the brand's logo, as well as luxury W.KRUK fragrances available at wkruk.pl and in the brand's stationary stores.

 

VRG S.A. (formerly Vistula Group S.A.) has been listed on the Warsaw Stock Exchange since 1993. The VRG S.A. Group specializes in the design and distribution of high-quality fashion collections for men and women and jewelry. It owns highly recognizable trademarks in five major lines: Vistula, Bytom, Wólczanka, Deni Cler Milano and W.KRUK. The VRG S.A. Group focuses on brand management, apparel and jewelry design and the development of its own sales network in both main segments (apparel and jewelry). Since 2000, the cornerstone of VRG S.A.'s strategy has been to realize the vision of a "House of Brands" and a distributor in the retail market.

Media
Media contact

Media contact:

VRG S.A. Press Office

biuroprasowe@vrg.pl

Bartosz Worsztynowicz

Bartosz.Worsztynowicz@hkstrategies.com

+48 605 120 388